Pro Website Worksheet - John Simmons HyperText

Congratulations! You are one step closer to taking the plunge and building a digital marketing presence that will take your business to the next level.

I want to make sure that I am a good fit for your business, and that your business is a good fit for my expertise and process. For that reason, I need to know a little bit about you and your business up to now so that I can deliver the results you need.

First of all, we must be connected on LinkedIn. If we're not connected on LinkedIn, ask one of our common connections for an introduction.

Secondly, tell me a bit more about your project and company here. If I am a good fit, I'll get in touch to discuss some next steps. Please fill out this website worksheet as completely as you can.

Website Worksheet - Apply for Site Development

Company Name

What does your company do? What products and services do you offer?

Who are the decision makers for this project?

What is your budget for this project? Be honest, and I'll tell you what I can and can't do.

More than $10,000

$5,000 to $10,000

$1,000 to $5,000

Less than $1,000

Give me your top reasons for a new website (optional)

It's helpful to set Smart goals as it keeps all of us on the same page and moving in the same direction. IE: Goals that are specific, measurable, achievable, relevant and time-bound.

With this in mind, what are the top 5 business needs of your new website?

EG: 20% increase in sales in 6 months, 30% increase in membership this year, reduce admin costs by 15% in 3 months

Goal #1

Goal #2

Goal #3

Goal #4

Goal #5

Is there anything about your current site that serves the business well and if so, why?

Tell us about your ideal customer. Who are they? How old are they? What gender are they? Where do they hang out online? What are their interests?

The top 6 reasons your ideal customer will visit your website? EG: research product information, get contact details, questions about services, pricing, etc.

Design Concept (optional)

How do you want people to feel when they interact with your brand? Safe and secure, edgy and excited, exclusive and cool, like they belong?

Do your competitors have websites? If so, list them here so we can make sure yours is better 🙂

Tell us about your competitors. Who else is competing for the attention of your ideal customer and what are they doing that you think is working?

Are the any other websites in particular that you like the design of? Why?

What Does Success Look Like? (optional)

If we were to be celebrating a successful website strategy in 12 months time, what would that have to look like?

How many website visitors? How many leads? How many sales? Be as descriptive as you possibly can.

Anything else you want to get off your chest?

First Name

Last Name

Phone

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